Danny Wong

Danny Wong

I write abt marketing, media + tech

Danny Wong is an entrepreneur, marketer and writer. He works with startups & tech businesses. Find his clips on Entrepreneur, HuffPost, The Next Web, Salesforce.com, and ReadWrite, among others.

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Improve interdepartmental collaboration break silos article

How to improve interdepartmental collaboration

Let's be frank: accounts, engineering, marketing, and sales all often have a hard time understanding one another, even if they "get along" just fine.

Agencies working with contractors telecommuters consultants remote workers1 article

3 secret weapons for handling internal conflicts

Managers accustomed to a 9-to-5 office environment often have a tough time adjusting their behavior to effectively utilize telecommuters.

Scientific ways boost productivity 620x350 article

9 scientifically proven ways to be more productive

No matter how you cut it, we only have 24 hours in a day—and far fewer working hours. While a great deal can be achieved during your business day, there always seems to be more things to do and less time to do them.

Here are nine scientifically-backed hacks to help you be more productive.

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How data-driven marketers are saving the day

Data-driven content tends to outperform traditional marketing. Here are five noteworthy examples to inspire your next campaign.

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Hidden opportunities for improving collaboration in 2015

People are inherently selfish. It’s the human condition.

As we start to realize our personal limitations, we recognize how crucial collaboration is for long-term success. This is especially important in business.

With the New Year already in motion, we turned to a few entrepreneurs and experts with the simple question: How do you encourage, enhance and streamline collaboration?

Marketing challenges mobile environment 620x350 article

3 Marketing Challenges In An Increasingly Mobile World

People are fickle, even more so since we’ve become an increasingly “now” society. That attitude, of course, is reinforced by mobile apps like Uber, Instacart and TaskRabbit, all of which provide on-demand services for the “now” consumer. That said, the convenience of the World Wide Web at consumers’ fingertips creates endless possibilities for businesses to engage highly valued audiences. The question is: How?

Account manager mistakes 620x350 article

The 3 worst mistakes account managers make

The first mistake you ever make on the job may leave you devastated.

Will the client notice? Can I cover my tracks? Am I getting fired?

The questions haunt you as you desperately look for the silver lining. In any industry, professional blunders are all too common. Among account managers, there are a few recurring themes which, when addressed, may help the next generation of reps to better serve their clients.

Remote workers productivity hacks article

5 key productivity tips for remote workers

As workers move away from their cubicles and into home offices, they will need to learn a few tricks for staying productive.

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How to surprise and delight the most difficult clients

Clients are tough to please—and rightfully so. For any engagement to be successful, there must be proper alignment between a client’s needs and a vendor’s capabilities. Final deliverables should make a material and meaningful impact on the client’s business.

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When firing yourself from an account is the right move

Conventional wisdom may suggest keeping any client that will happily pay you. But when we do that, we capitalize on short-term opportunity and forgo building a meaningful business with a sustainable brand. Separation is natural as capabilities and priorities shift for you and your client.

When it makes sense to part ways, you should be fully prepared to sever ties. Here are reasons why you may want to weed out bad clients, followed by a quick guide for gracefully bowing out of any engagement.

Process and productivity 620x350 article

Why process is the secret weapon for boosting productivity

To maximize productivity, the most successful people build structure around their work. Often, they plan what to do and how to do it far in advance. This allows them to block off time once a week to manage their calendars and invest the majority of their working hours fulfilling high-impact tasks instead of wondering what they should do next and which steps they ought to take to complete a project.

Transparency key to collaboration 620x350 article

Why transparency is critical for collaborators

Average workers know little more than their own salaries and (possibly) the amount of revenue they generate. Critical financial metrics such as cost of goods sold, overhead costs and marketing spend might be lost to them. Although they may be able to guess those figures, this type of ambiguity produces a harmful knowledge gap which impedes employees’ ability to create real change within an organization and feel fulfilled at their jobs.
As the business landscape evolves, companies will need to practice greater transparency in order to grow and thrive.

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What brands need to know about working with social influencers

On March 15th, 2010, 16 year old vlogger Blair Fowler published a new video to her YouTube channel. Fowler described how she recently came to design her own shoes, then offered viewers a chance to win a custom-made pair. In under two weeks, the video received nearly half a million views and the video’s sponsor, Shoes of Prey, reported “a permanent 300% uplift in sales.”

Project managers listen customer feedback article

5 ways product managers can better listen to customers

Your customers are your most important collaborators. Their ideas represent untapped market opportunities. But getting customers to share the right information is no easy task, and turning ideas into action poses significant challenges. Product managers who successfully master this advanced level of collaboration will have a significant impact on your company’s bottom line – and will enjoy near-guaranteed job security as a result.

3 secrets for stopping internal conflicts article

3 secret weapons for handling internal conflicts

Regular internal conflict can halt productivity within an organization. Constant disagreement creates toxic behavior. In these instances, colleagues are inclined to dislike one another and frequently rile each other up. Simple conversations almost instantly deteriorate into petty bickering and finger pointing.